𝐆𝐫𝐨𝐰 𝐲𝐨𝐮𝐫 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐰𝐢𝐭𝐡 𝐜𝐨𝐬𝐭-𝐞𝐟𝐟𝐞𝐜𝐭𝐢𝐯𝐞 𝐞𝐦𝐚𝐢𝐥 𝐭𝐨𝐨𝐥𝐬 𝐭𝐡𝐚𝐭 𝐝𝐞𝐥𝐢𝐯𝐞𝐫 𝐫𝐞𝐬𝐮𝐥𝐭𝐬.
Are you a startup, solo entrepreneur, or small business looking to run professional email campaigns without spending a fortune? We’ve curated the best low-cost email marketing software to help you create, automate, and optimize email campaigns with ease — all on a budget.
𝐁𝐞𝐬𝐭 𝐋𝐨𝐰-𝐂𝐨𝐬𝐭 𝐄𝐦𝐚𝐢𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐓𝐨𝐨𝐥𝐬 𝐢𝐧 𝟐𝟎𝟐𝟓
𝟏. 𝐌𝐚𝐢𝐥𝐞𝐫𝐋𝐢𝐭𝐞
𝐏𝐞𝐫𝐟𝐞𝐜𝐭 𝐟𝐨𝐫: Beginners, bloggers, and small eCommerce stores
𝐊𝐞𝐲 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐬:
Drag-and-drop editor
Email automation
Landing page builder
A/B testing
𝐏𝐫𝐢𝐜𝐢𝐧𝐠: Free for up to 1,000 subscribers / Paid plans start at $9/month
𝟐. 𝐌𝐨𝐨𝐬𝐞𝐧𝐝
𝐏𝐞𝐫𝐟𝐞𝐜𝐭 𝐟𝐨𝐫: Agencies and marketing teams
𝐊𝐞𝐲 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐬:
Advanced automation workflows
Real-time analytics
List segmentation
Ecommerce integrations
𝐏𝐫𝐢𝐜𝐢𝐧𝐠: 30-day free trial / Paid plans start at $9/month
𝟑. 𝐁𝐫𝐞𝐯𝐨 (𝐟𝐨𝐫𝐦𝐞𝐫𝐥𝐲 𝐒𝐞𝐧𝐝𝐢𝐧𝐛𝐥𝐮𝐞)
𝐏𝐞𝐫𝐟𝐞𝐜𝐭 𝐟𝐨𝐫: Businesses combining transactional + marketing emails
𝐊𝐞𝐲 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐬:
CRM and SMS marketing
Email automation
Segmentation and personalization
Transactional emails
𝐏𝐫𝐢𝐜𝐢𝐧𝐠: Free for up to 300 emails/day / Paid plans start at $25/month
𝟒. 𝐁𝐞𝐧𝐜𝐡𝐦𝐚𝐫𝐤 𝐄𝐦𝐚𝐢𝐥
𝐏𝐞𝐫𝐟𝐞𝐜𝐭 𝐟𝐨𝐫: Simple email campaigns with easy-to-use features
𝐊𝐞𝐲 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐬:
Responsive templates
Surveys and polls
Real-time editing
List hygiene tools
𝐏𝐫𝐢𝐜𝐢𝐧𝐠: Free plan for 3,500 emails/month / Paid plans from $13/month
𝟓. 𝐒𝐞𝐧𝐝𝐞𝐫
𝐏𝐞𝐫𝐟𝐞𝐜𝐭 𝐟𝐨𝐫: Bloggers and small eCommerce brands
𝐊𝐞𝐲 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐬:
Email + SMS marketing
Pre-built automation flows
Personalized email content
Real-time analytics
𝐏𝐫𝐢𝐜𝐢𝐧𝐠: Free for up to 2,500 subscribers / Paid plans from $8/month
𝐒𝐨𝐮𝐫𝐜𝐞 𝐋𝐢𝐧𝐤𝐬
MailerLite: https://www.mailerlite.com/
Moosend: https://moosend.com/
Brevo (Sendinblue): https://www.brevo.com/
Benchmark Email: https://www.benchmarkemail.com/
Sender: https://www.sender.net/
𝐆𝐞𝐭 𝐒𝐭𝐚𝐫𝐭𝐞𝐝 𝐓𝐨𝐝𝐚𝐲
Don't let budget hold back your marketing goals. Choose a tool that fits your business size and strategy — and start building meaningful connections with your audience at a fraction of the cost.
🟢 Start your free trial with one of the platforms above and begin sending emails that convert!